Time to pack our carryalls – we’re off to showcase our style at Playtime Paris, known for setting the trends in maternity & children’s-wear!

Here comes the sun and the happiness beaming on our faces - can you feel it?

The Mommy collective is on its way to Paris and our team is so excited! This year we were inspired by all the love, from our customers around the world. Therefore we decided to head out to the fashion capital to capture the cheer of the summer days that inspired our collection. It has been a great journey so far, but the best is yet to come. Join us for a peek … 

Doused in whites, corals, yellows and bright blues, in easy-to-move, bump-friendly fabrics, our collection signifies the joy of motherhood. This season, we are showing versatile silhouettes with an international savoir-faire - a reason for moms everywhere to re-vamp their habitual mom wardrobe. Crafted lovingly by a tribe of mommies, each piece designed by The Mommy Collective is to make sure all moms and moms-to-be look good, whether they are lounging or working, meditating or hustling, or with a growing bump; from sweet pea to pumpkin.

Display Goals: Inspired by this beautiful display

‘Enjoy the journey’ has been our mantra throughout, as we prepare for the tradeshow. While putting together our collection, we started thinking about where moms needed a breath of fresh air. We understand moms- that, combined with a modern design ethic, oodles of style and loads of pride in what we do - It’s all part of an ethos that has guided our brand from day one. At a time in a woman’s life that can be overwhelming and full of anxiety, piecing together a wardrobe may be last on the list of to-dos. But we are here to help, to make your pregnancy a breeze.

With this in mind, we are travelling across the oceans, to join a big community of like-minded people, moms, and industry enthusiasts. Our aim is to connect with many like us, talk of motherhood and of the wonderful journey that awaits. We can’t wait to see what’s in store for us.

See y’ all in Paris!

If you’re not able to make it, follow us on our social media platforms to discover what’s in maternity style. We’re at @themommy.collective on Instagram & TheMommyCollective on Facebook.

About Playtime Paris:

Playtime Paris is taking place from the 30th of June to the 2nd of July at the Parc Floral de Paris, and is a leader in trade shows for maternity & children’s clothing. @iloveplaytime